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Toyota Troubles: Lessons in How (Not) to Handle a Green Halo
Toyota’s ongoing recall and the safety concerns embroiling an automaker that climbed to the top of the global car market through a reputation for reliability, may offer an opportunity for competitors to seize market share, at least in the near term. But Toyota’s troubles, which most recently have spread to the automaker’s 2010 Prius hybrid model, [...]

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